So driving home from work the other day, I heard an advertisement for a new vape shop that opened up about an hour from where I live. We don't have ANY shops here, so as soon as I heard the commercial, I knew I was going. I talked to a guy I work with, that I just introduced to vaping, and asked if he wanted to go with me to check the shop out. He was all excited, and honestly I was too. So today was the day. We loaded up this morning, and made the hour trip with money in our pockets and high hopes. OMG! It wasn't a big shop at all, but hey, new business, no issue with starting small. I walked up to the counter to check out some of the hardware on display, and the first thing I saw was a mini pro tank3. Price tag:25.99!!!!!! 4.00 each for replacement coils for it. The guy I took with me has only been vaping a few weeks. He picked up a mvp2 from the counter and immediately says " I'm getting this for sure" (I let him use mine for a while until he made his first purchase). I asked how much it was, and the guy behind the counter replied that it was only 85.00. I almost lost it!! I left home this morning with all intentions of overpaying a little to support someone just starting out to show some appreciation for them taking a gamble and bringing vaping to light for more people. All I found was an uneducated, greedy smuck, trying to take advantage of people. The owner spotted my Reo, and of course had no idea what it was. We engaged in a few minutes of conversation and I asked if he was familiar with ECF. Never heard of that either. He tried pushing some juice I've never heard of on us before we left for 20.00 per 15ml and I responded that I usually make my own. His eyes lit up, and without asking another question he offers me a job. Says he wants to sell his own juice line and needs someone that knows how to make it. At that point I just had to walk away. I feel bad for the people that will find their way to this shop that don't know anything about vaping, but wanting to try it and looking for guidance.