Blah is the word that comes to mind lol. The taste is the basic USAMix by Dekang. I'm not a fan of that flavor but many are. There is very little in the way of vapor production; even with a deep pull and that will just kill the battery faster. I am using 24mg and there is not much of a TH. The vent hole is toward the LED end of the e-cig and though the cart side is a squeezable plastic, the cart cap is a hard plastic. In other words, not a soft cart style. I will not be buying more for sure. Bring on the WC Minis! I am surprised LiteCigUSA would allow such junk on their site since they are a great store.